Reverie

promo video for the TYR X SCAD Gen-Z car collaboration

promo video for the TYR X SCAD Gen-Z car collaboration

Location

Atlanta, GA

Year

2025

Info

REVERIE is a promotional video created in partnership with TYR, SCAD's Industrial Design department car brand. This video promoted and helped shape a fully functional compact EV made for Gen Z, built by Gen Z!

I was involved in concept development, style direction and color story during preproduction. During production, I mainly animated and was responsible for 4 shots. In post production I assisted with editing and timing. My specific shots are displayed as images below. The closing shot was a collaborative effort. I was responsible for finalizing the environment, camera moves and final animation.